WWF started WWF Youth in 2021. This is a community for and by young people. With the aim to inspire and inform young people about a sustainable lifestyle. WWF went looking for creative talent for the launch of WWF YOUTH. Who want to use their talent to build the new brand.
Take a look at WWF Youth’s Instagram page. Click on the link below.
Concept
Illustration
Social
2021
In 2021, WWF started looking for creative young people who wanted to be part of a creative team that wanted to build the brand. I also had the opportunity to be part of this great team in the social media department for a year. With a team of 5 people I worked almost daily on creating new social media posts
When making the social media posts I always tried to focus on a topic that touched people and made them think, but above that I thought it was especially important to educate people and give more explanation through social media.
I also needed a large team of young creatives who always helped me with that. For example, if I wanted to have something checked or read, I could always ask them for help.